I've spent 15 years inside corporate video.
I know exactly why it fails.
Most brands spend the budget before they have the strategy. I help you flip that — building a clear, executable video plan tied to real goals and real results.
Most corporate video is expensive, forgettable, and nobody's fault — except the strategy.
Brands spend serious money on shoots that look great and do nothing. They hire production teams before they've figured out what they're trying to say, who they're saying it to, or where it fits in their broader goals.
The problem isn't talent. It isn't budget. It's that nobody stopped to ask: what is this actually for?
That's the gap I close.
Video Strategy
I build the roadmap your team actually uses — what to make, for whom, in what format, on which channels, and why. No more spinning wheels. Just a clear, executable plan tied to your real goals and your real budget.
Content Audit & Teardown
I'll go through everything you've made, tell you what's working and what's dead weight, and give you an honest read on where to put your energy next. No fluff. Just specific, actionable feedback you can actually use.
Sandy Ramer
Authentic customer story series built to drive trust and conversions at the bottom of the funnel — from strategy through format, talent, and distribution.
Vitality PRO Launch
Multi-video launch campaign built around a clear content strategy and channel distribution plan — from brief to live.
Leaders in Longevity
Documentary series produced for major platform distribution. Strategy, production oversight, and distribution partnership managed end-to-end.
I've been in the room where the decisions get made.
I started in video as a summer intern — buying a cheap camera, learning everything on YouTube, making every mistake possible. Fifteen years later, I'm an Executive Producer overseeing video at scale for one of the largest financial services companies in the country.
I've worked alongside designers, editors, directors, animators, project managers, legal teams, and executive leadership. I know what it looks like when a brand has a real video strategy — and I know exactly what it looks like when they don't.
The honest truth: most companies don't need a bigger budget. They need someone to cut through the noise, pick a lane, and build a plan that actually holds up under pressure.
That's what I do. And after 15 years doing it inside a large organization, I'm building something of my own — bringing that same thinking directly to brands that need it.
Ready to stop guessing and start building?
Tell me what you're working on. I'll tell you whether I can help — and if I can't, I'll point you somewhere that can.